{"id":168,"date":"2017-01-10T13:12:22","date_gmt":"2017-01-10T12:12:22","guid":{"rendered":"https:\/\/dibz.me\/blog\/?p=168"},"modified":"2017-01-10T13:12:22","modified_gmt":"2017-01-10T12:12:22","slug":"6-kick-ass-outreach-email-examples","status":"publish","type":"post","link":"https:\/\/base.me\/insights\/6-kick-ass-outreach-email-examples\/","title":{"rendered":"12 Kick-Ass Outreach Email Examples for Building Tons of Backlinks (Updated)"},"content":{"rendered":"<h2>\u00a0(Updated)<\/h2>\n<p><span style=\"font-weight: 400;\">Now that <\/span><a href=\"https:\/\/dibz.me\/\"><span style=\"font-weight: 400;\">Dibz<\/span><\/a><span style=\"font-weight: 400;\"> has provided you with tons of amazing link building opportunities, it\u2019s time to dive into the second phase of the process and transform those rich prospects into actual links.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">There are a lot of different practices out there that could help you make the most of your link building efforts, but none quite as efficient as publishing your content on various relevant sites across the Web.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The Power Behind Efficient Guest Blogging <\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We all know that <\/span><a href=\"https:\/\/blog.kissmetrics.com\/guide-to-guest-blogging\/\"><span style=\"font-weight: 400;\">guest blogging<\/span><\/a><span style=\"font-weight: 400;\"> is the best way to build natural links. These backlinks can help you skyrocket your domain authority, and grow referral traffic quickly by leaning on a popular and relevant website. However, it\u2019s still fairly difficult to precisely calculate your chances of earning that sweet juicy link.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It doesn\u2019t really matter how good or experienced you are &#8211; <\/span><b>sending outreach emails will always be a gamble<\/b><span style=\"font-weight: 400;\">. For most writers and marketers, it\u2019s still not a practice through which they can actually obtain some significant ROI. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why? &#8211; Because you never really know who\u2019s reading your emails. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Even though most digital marketers tend to properly do their homework before reaching out to a certain person or brand, in most cases &#8211; <\/span><b>everything still boils down to pure dumb luck<\/b><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not great, right?<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy1.gif\"><img decoding=\"async\" class=\"size-full wp-image-177 aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy1.gif\" alt=\"\" width=\"480\" height=\"320\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-177 aligncenter lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy1.gif\" alt=\"\" width=\"480\" height=\"320\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Why is that, anyway? With all these amazing email marketing tools around, why is luck still a decisive factor in this equation? In this day and age, why aren\u2019t we able to precisely calculate our chances of getting published on certain domains, before reaching out to a web admin, editor or influencer? &#8211; The simple truth is that you don\u2019t actually know the recipient of your emails. Yes, you know their names and credentials, but that\u2019s it. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">As an actual living and breathing person, they still remain a complete mystery to you, in most cases. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You still have no idea what they like, dislike, think and feel at the moment you\u2019re reaching out to them. Maybe your correspondent is a morning person who hates receiving emails and talking about business past 2pm. Maybe it\u2019s the other way around. Maybe they\u2019re just busy at that specific moment and your email isn\u2019t a priority for them. Maybe you\u2019re using the wrong tone in your message. &#8211; These are just some of the things you can never know in advance about the person you&#8217;re trying to win over via email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is kind of bad, \u2018cause these sorts of details have the power to significantly influence the success of your guest blogging efforts. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having said all that, it goes without saying that there\u2019s no \u201c<\/span><b>foolproof outreach strategy<\/b><span style=\"font-weight: 400;\">\u201d. It still doesn\u2019t really exist.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/media.giphy.com\/media\/l0HlL2vlfpWI0meJi\/source.gif\" width=\"934\" height=\"516\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full lazyload\" src=\"https:\/\/media.giphy.com\/media\/l0HlL2vlfpWI0meJi\/source.gif\" width=\"934\" height=\"516\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Despite the fact that a lot of today\u2019s marketing experts use a wide variety of tools that can help them figure out who, how, and when has<\/span><a href=\"https:\/\/mailtrack.io\/en\/\"><span style=\"font-weight: 400;\"> opened their message<\/span><\/a><span style=\"font-weight: 400;\">, there are still tons of important \u00a0details that remain cloaked in darkness. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even though outreach is still a process during which a lot cannot be automated, there are people who constantly defy the odds and absolutely crush it in this field.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here at our agency, guest blogging still remains one of the key strategies for building high-quality backlinks. Every single day, we send dozens and dozens of outreach emails from our office, and they are the messengers that actually claim those desired links. This month, our writers have been published on an insane numbers of websites. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re talking about<\/span><b> four figures <\/b><span style=\"font-weight: 400;\">here.<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-02.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-172 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-02.jpg\" alt=\"The process of sending and receiving emails | Dibz\" width=\"800\" height=\"451\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-172 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-02.jpg\" alt=\"The process of sending and receiving emails | Dibz\" width=\"800\" height=\"451\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">How did we manage to accomplish such a thing? By<\/span><a href=\"https:\/\/fourdots.com\/blog\/link-prospects-in-less-time-dibz-2365\"><span style=\"font-weight: 400;\"> finding actual link building opportunities via Dibz<\/span><\/a><span style=\"font-weight: 400;\"> and creating amazing, personalized messages that actually get people to open your emails, read them, and acknowledge your worth. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">In order to help you maximize your guest blogging efforts, we have decided to interview our link builders and get them to share some of their best-performing emails.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before we dig deep and focus on the Do\u2019s, it is important to first get the Don\u2019ts out the way. In our agency, newbies are always first taken through the don&#8217;ts of this phase of link building, so they\u2019d instantly understand what practices to avoid at all cost:<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Things You Should Never Do When Sending Outreach to Web Admins and Influencers<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">Lesson 1<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Outreaching to influencers and site owners is all about finesse and personalization. People fail in this part of the SEO game because they get greedy and lazy. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">A couple of days ago, <\/span><a href=\"https:\/\/twitter.com\/timsoulo?lang=en\"><span style=\"font-weight: 400;\">Tim Soulo from Ahrefs<\/span><\/a><span style=\"font-weight: 400;\"> shared this image on his private Twitter account. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s an example of a notoriously bad outreach email:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/ahrefs-outreach-fail-1.png\"><img decoding=\"async\" class=\"aligncenter wp-image-412 size-large lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/ahrefs-outreach-fail-1-1024x436.png\" alt=\"Tim Soulo's bad email outreach example\" width=\"660\" height=\"281\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-412 size-large lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/ahrefs-outreach-fail-1-1024x436.png\" alt=\"Tim Soulo's bad email outreach example\" width=\"660\" height=\"281\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\nAs you can see in the image above, every mistake made here originates from the desire to get as many people as possible to \u201cbite\u201d on an uninspiring hook.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Naturally, that kind of approach almost always results in failure. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A lot of newbies tend to send outreach emails in bulk. They compile a list of resources and just shoot the same generic message to all of their prospects. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most link builders who actually have some experience in the industry, know better than to attach multiple recipients to a single message. But, just like the newbies &#8211; a lot of their work doesn\u2019t inspire people to message them back. Due to their lack of sincerity and understanding of the recipient of their outreach emails, the intent behind the messages gets easily unmasked and so the entire work becomes compromised. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every detail counts here. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Tim pointed out in his comments about the notorious outreach &#8211; there\u2019s no need to get overly descriptive in your outreach emails. Especially if you\u2019re pushing certain information on a subject that\u2019s irrelevant to the person you are contacting. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re targeting someone who has a popular blog, it\u2019s safe to assume that your recipient will probably be aware of your intent. He or she is bound to be receiving tons of <a href=\"https:\/\/www.voilanorbert.com\/blog\/email-outreach-in-link-building-strategy\/\">outreach emails<\/a> everyday. Your prospect already knows how the game works, so you shouldn\u2019t waste your time selling ice to an Eskimo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best option here is to cut down on the BS and focus on providing value.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Lesson 2<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you want a link, you\u2019ll have to earn it. Simple as that. If you have the time and resources, do your best to produce something unique. If you have something new to report, you should make that the heart and soul of your pitch. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Top bloggers and influencers will surely appreciate a heads up.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sites with big audiences are in constant need of high-quality content. Even though they are often hard to impress, there\u2019s always a gap there in need of filling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Research your topic well before pitching it to your prospect, and be transparent about what exactly is it that you can do for them. Articulate your idea in a way that immediately grabs your recipient\u2019s interest and makes him or her see that you\u2019re not just another scam artist. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Lesson 3<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">No copy-pasting!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even though the subject of this blog post is built around the phrase \u201coutreach templates\u201d, that doesn\u2019t necessarily mean that you should send the same email to 100 or more recipients and expect every single one of them to provide you with a link. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The point of this article isn\u2019t really to give you copy-paste material, but to help you understand how to script your emails in order to make them feel legit. Don\u2019t just focus on the exact words &#8211; focus on the narrative and try your best to understand the structure, because that\u2019s the only thing that can truly help you improve your success rate in this part of the process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that\u2019s clear, let\u2019s focus on the outreach examples themselves. <\/span><\/p>\n<p><b><i>DISCLAIMER:<\/i><\/b><\/p>\n<p><b><i>Before you start reading everything listed below, please keep in mind that every single one of these messages was created for a particular target and client. Try not to <\/i><\/b><b><i>obsess <\/i><\/b><b><i>over the niche and industry we\u2019re targeting here, and just focus on what\u2019s at the core of the content that\u2019s being presented in every one of these examples.<\/i><\/b><\/p>\n<h3>Example #1: The Personal Introduction, Fueled by a Relevant Agenda<span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><i><\/i><i> <\/i><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach1.png\"><img decoding=\"async\" class=\"aligncenter wp-image-414 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach1.png\" alt=\"Email outreach example | Dibz\" width=\"668\" height=\"500\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-414 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach1.png\" alt=\"Email outreach example | Dibz\" width=\"668\" height=\"500\" \/><\/noscript><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">What makes this template great? &#8211; Apart from the obvious highly-personal approach that instantly demystifies the person on the other side of the conversation, it can easily be seen by everyone reading this email that the author has done her homework. She knows exactly whom she is targeting, what the site\u2019s about, and what the editors consider to be great content.<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy2.gif\"><img decoding=\"async\" class=\"size-full wp-image-178 aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy2.gif\" alt=\"\" width=\"480\" height=\"270\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-178 aligncenter lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy2.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/noscript><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">Example #2: The Kind Word<\/span><\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach2.png\"><img decoding=\"async\" class=\"aligncenter wp-image-415 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach2.png\" alt=\"Email outreach example | Dibz\" width=\"679\" height=\"430\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-415 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach2.png\" alt=\"Email outreach example | Dibz\" width=\"679\" height=\"430\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Referencing existent, already-published content and recognizing its value in an email to the person who has published it can get you far in this game. Everyone loves hearing great things about themselves. You must never forget that.<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy.gif\"><img decoding=\"async\" class=\"size-full wp-image-179 aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy.gif\" alt=\"\" width=\"500\" height=\"385\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-179 aligncenter lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/giphy.gif\" alt=\"\" width=\"500\" height=\"385\" \/><\/noscript><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">Example #3: The Loose and Friendly Approach<\/span><\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach3.png\"><img decoding=\"async\" class=\"aligncenter wp-image-416 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach3.png\" alt=\"Email outreach example | Dibz\" width=\"660\" height=\"512\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-416 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach3.png\" alt=\"Email outreach example | Dibz\" width=\"660\" height=\"512\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The overall tone of your pitch can be your best friend or your biggest foe. Everyone who has been writing content for a living and trying to get it published all over the Web is familiar with the importance of presenting their agenda in a desirable tone and voice. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you\u2019re trying to publish your content on an entertainment site, it\u2019s in your best interest to pitch your idea in a more nonchalant manner. On the other hand, if you\u2019re reaching out to a big business blog &#8211; then it\u2019s logical to present yourself as a more serious figure.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Example #4: The Short and Sweet Pitch<\/span><\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach4.png\"><img decoding=\"async\" class=\"aligncenter wp-image-417 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach4.png\" alt=\"Email outreach example | Dibz\" width=\"663\" height=\"430\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-417 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach4.png\" alt=\"Email outreach example | Dibz\" width=\"663\" height=\"430\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Even though personalized emails work, sometimes you find yourself in a situation where you\u2019re reaching out to people who don\u2019t really love to read long, descriptive messages. All they want are the key points of your proposal. They instantly want to learn what is it that you\u2019re \u201cselling\u201d, what\u2019s the core value behind your pitch and why it is important for them.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/media.giphy.com\/media\/Rvapayu2PFEhq\/giphy.gif\" width=\"745\" height=\"419\" \/><noscript><img decoding=\"async\" class=\"size-full aligncenter lazyload\" src=\"https:\/\/media.giphy.com\/media\/Rvapayu2PFEhq\/giphy.gif\" width=\"745\" height=\"419\" \/><\/noscript><\/p>\n<h3><span style=\"font-weight: 400;\">Example #5: Break the Mold, Make Your Pitch Unusual and Memorable<\/span><\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach5.png\"><img decoding=\"async\" class=\"aligncenter wp-image-418 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach5.png\" alt=\"Email outreach example | Dibz\" width=\"665\" height=\"442\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-418 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach5.png\" alt=\"Email outreach example | Dibz\" width=\"665\" height=\"442\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Why does it work? &#8211; First and foremost, because it\u2019s personalized and people don\u2019t often receive these type of outreach emails. Especially those that end with: \u201cLive long and prosper.\u201d<\/span><\/p>\n<h3><b>Example #6: The Well-Researched and Highly-Contextual Pitch<\/b><\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach6.png\"><img decoding=\"async\" class=\"aligncenter wp-image-419 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach6.png\" alt=\"Email outreach example | Dibz\" width=\"672\" height=\"511\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-419 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach6.png\" alt=\"Email outreach example | Dibz\" width=\"672\" height=\"511\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">As you can see from everything written above, our colleagues have really invested some genuine effort into researching the hell out of the target they\u2019re trying to reach. They\u2019ve analyzed the content, which helped them recognize that this particular blogger has a not-that-transparent interest in healthy lifestyle and non-toxic beauty products. This has inspired them to develop a special persona that really speaks volumes to the recipient.<\/span><\/p>\n<h3>Example #7: The &#8220;I&#8217;m Your Guy\/Girl&#8221; Pitch<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach7.png\"><img decoding=\"async\" class=\"aligncenter wp-image-424 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach7.png\" alt=\"Email outreach example | Dibz\" width=\"666\" height=\"430\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-424 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach7.png\" alt=\"Email outreach example | Dibz\" width=\"666\" height=\"430\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">One of the major things that make this template so effective is the introduction part. As you can see, our agency staffer has invested some extra effort into presenting herself as the ideal type of person to write a guest post for this particular site. She compressed everything she needed to say about herself in only a couple of lines. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plus, she provided the web admin with a sample of her writing and a genuine reason to consider giving her a contributor title on the site.<\/span><\/p>\n<h3>Example #8: A Simple, but Effective Stroking of Ego<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach8.png\"><img decoding=\"async\" class=\"aligncenter wp-image-420 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach8.png\" alt=\"Email outreach example | Dibz\" width=\"646\" height=\"370\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-420 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach8.png\" alt=\"Email outreach example | Dibz\" width=\"646\" height=\"370\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Apart from being short, sweet and straight to the point &#8211; the best thing about this outreach is the simple stroking of ego. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most link builders who fail in this part of the game usually go overboard with the praise. That often results in failure because most web admins see right through such slimy behavior.<\/span><\/p>\n<h3>Example #9: An Appreciative Fan and Fellow Enthusiast<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach9.png\"><img decoding=\"async\" class=\"aligncenter wp-image-425 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach9.png\" alt=\"Email outreach example | Dibz\" width=\"670\" height=\"447\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-425 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach9.png\" alt=\"Email outreach example | Dibz\" width=\"670\" height=\"447\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Every line of this outreach works! It displays genuine interest in the site and it provides the admin with enough information for them to decide that the person behind this email is worth talking to.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a well-balanced outreach that doesn\u2019t try to suck up to the admin, nor oversell the proposed deal. It\u2019s just right. The recipient of the email is provided with enough subjects to choose from, and the sender\u2019s backstory is convincing enough to get his foot in the door.<\/span><\/p>\n<h3>Example #10: A Chance to Shine<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach10.png\"><img decoding=\"async\" class=\"aligncenter wp-image-421 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach10.png\" alt=\"Email outreach example | Dibz\" width=\"652\" height=\"259\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-421 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach10.png\" alt=\"Email outreach example | Dibz\" width=\"652\" height=\"259\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">This is also a good approach, especially for those who don\u2019t really have a big and diverse writing portfolio to show to their prospects. It strokes the ego quite gently, providing the admin with a significant sense of importance. This kind of approach is respectful and direct. It is humble and straightforward, and that\u2019s why it often works.<\/span><\/p>\n<h3>Example #11: The Alternative Angle<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach11.png\"><img decoding=\"async\" class=\"aligncenter wp-image-422 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach11.png\" alt=\"Email outreach example | Dibz\" width=\"590\" height=\"441\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-422 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach11.png\" alt=\"Email outreach example | Dibz\" width=\"590\" height=\"441\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you\u2019re outreaching to a blog that writes about kids, but you don\u2019t have any children of your own &#8211; it\u2019s better to talk from an angle of an uncle or an aunt, then to lie about being a parent. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Same goes for marketing. If you\u2019re targeting a site that writes about SEO, and your expertise is content marketing &#8211; pitch an idea that\u2019s in sync with your skillset or current position in life. This particular approach works because it relies on simply being real with the site admin.<\/span><\/p>\n<h3>Example #12: The Perfect Tone and Voice<\/h3>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach12.png\"><img decoding=\"async\" class=\"aligncenter wp-image-423 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach12.png\" alt=\"Email outreach example | Dibz\" width=\"588\" height=\"484\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-423 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2018\/03\/outreach12.png\" alt=\"Email outreach example | Dibz\" width=\"588\" height=\"484\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Best outreach emails are the ones that use the same tone and voice as the people you\u2019re emailing. For example, if you\u2019re outreaching to a site that writes about dog grooming &#8211; it\u2019s a smart idea to put yourself in the shoes of a passionate dog owner. Use phrases like \u201cmy furry friend\u201d, \u201cbaby\u201d, etc.<\/span><\/p>\n<p>As you can see in the part where our agency staffer talks about herself and her experiences &#8211; there\u2019s a legitimate opportunity in this section to subtly hint that she\u2019s a proud dog owner. \u201cI am a proud mom of two babies, one of them being my dog. :D\u201d &#8211; this is a sort of sentence that only a passionate dog owner would use in an email. In this particular scenario, understanding the lingo could help you establish a great level of authenticity, which will certainly help you earn those links.<\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-03.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-171 size-full lazyload\" title=\"outreach-email-examples 1\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-03.jpg\" alt=\"Two email outreach specialist celebrating success | Dibz\" width=\"800\" height=\"451\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-171 size-full lazyload\" title=\"outreach-email-examples 1\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2017\/01\/outreach-email-03.jpg\" alt=\"Two email outreach specialist celebrating success | Dibz\" width=\"800\" height=\"451\" \/><\/noscript><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">To Wrap Things up &#8211; What are the Key Takeaways Here? What is the Formula Behind Crafting an Outreach Email Template?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">First and foremost, always lead with value. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you can see from every example listed in this text &#8211; before you even start thinking about getting your post published on a certain site, you must first figure out how to avoid the infamous trash bin. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The only way you can do that is by crafting messages that instantly showcases who you are, what you want, and what you can do for them. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Always try to highlight what\u2019s in it for the site itself. You need to know your audience, figure out how busy they really are and learn what type of pitch or proposal will instantly generate their interest.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Focusing on every \u00a0example listed in this article, your perfect outreach email template should look something like this:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">1. \u00a0Pick an appropriate tone and voice for your message;<\/span><\/p>\n<p>2. Open with a short and sweet bio that instantly speaks volumes to the recipient;<\/p>\n<p>3. List your credentials;<\/p>\n<p>4. State your case and describe why should they even continue to read your email;<\/p>\n<p>5. Pitch your ideas (always send more than one) in a clear and intelligent manner;<\/p>\n<p>6. Close with a statement that gives your recipient a definitive course of action to take once they finish reading your email;<\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thank you for taking the time to read this post. I hope it has helped you understand how to improve your link building efforts and drive more ROI through sending outreach emails. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s it for now, <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">See you again soon!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0(Updated) Now that Dibz has provided you with tons of amazing link building opportunities, it\u2019s time to dive into the second phase of the process and transform those rich prospects into actual links.<\/p>\n","protected":false},"author":1,"featured_media":173,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[3],"tags":[39,9,30],"class_list":["post-168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-link-building","tag-examples","tag-link-building","tag-outreach"],"_links":{"self":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/comments?post=168"}],"version-history":[{"count":0,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts\/168\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/media\/173"}],"wp:attachment":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/media?parent=168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/categories?post=168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/tags?post=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}