{"id":718,"date":"2020-01-31T12:39:07","date_gmt":"2020-01-31T11:39:07","guid":{"rendered":"https:\/\/dibz.me\/blog\/?p=718"},"modified":"2020-01-31T12:39:07","modified_gmt":"2020-01-31T11:39:07","slug":"boost-conversion-rates-with-social-proof-tool-cue","status":"publish","type":"post","link":"https:\/\/base.me\/insights\/boost-conversion-rates-with-social-proof-tool-cue\/","title":{"rendered":"Boost Your Conversion Rates With \u2018The Trustmaker\u2019 &#8211; A Brand New Freemium Social Proof Tool"},"content":{"rendered":"<h3 style=\"text-align: center;\"><span style=\"font-weight: 400;\">If you are a SaaS or E-Commerce business and you seek an effective yet affordable social proof tool that can help you ramp up your conversions, obviate ad campaign overhead costs, and build brand credibility &#8211; The Trustmaker is the tool for you<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The majority of <strong>SaaS<\/strong> and <strong>E-Commerce<\/strong> businesses &#8211; big or small, established or new &#8211; probably already know (from their own experience) how difficult it can be to emerge from the noise of the competitive and quite saturated digital marketing landscape. Having a top-shelf product and\/or a killer service is, though pivotal, often not enough to set your business in motion the way it deserves to be set in motion.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your website can have solid traffic, both paid and organic, but the boost in your conversion rates could still be quite elusive. This means that your <\/span><b>audiences and visitors need one final nudge down your funnel<\/b><span style=\"font-weight: 400;\">, which isn\u2019t always a walk in the park.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The good news, however, is that we developed <\/span><a href=\"https:\/\/thetrustmaker.com\" target=\"_blank\" rel=\"noopener noreferrer\"><b>a brand new social proof tool &#8220;The Trustmaker&#8221;<\/b><\/a><span style=\"font-weight: 400;\">\u00a0that does just that &#8211; helping SaaS and E-Commerce businesses morph their page visits into leads, sales, and (hopefully) long-term paying customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this user-friendly, affordable, and easy-to-set-up tool, you can quickly get assistance with the following conversion-driving efforts:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Boosting Conversion Rate <\/b><span style=\"font-weight: 400;\">&#8211; Trustmaker can help you drive more conversions as a result of building trust and validation around your product, service, and your overall brand.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Increasing the Effectiveness of your Ad Campaigns <\/b><span style=\"font-weight: 400;\">&#8211; Making the most out of your ad campaign can be a rather tall order as they can be quite expensive and time-consuming, while often yielding sub-par results in terms of revenue. Utilizing The Trustmaker can provide your business with the much needed social proof component that will provide your page visitors one final nudge toward becoming paying customers.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Providing Your Client Base with Strengthened Brand Credibility <\/b><span style=\"font-weight: 400;\">&#8211; Your customers, both old and potential ones, seek to see tangible validation and credibility surrounding your product and\/or service. It is up to you to give them the best UX possible, once you have them on board.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As for <\/span><i><span style=\"font-weight: 400;\">getting <\/span><\/i><span style=\"font-weight: 400;\">them on board and turning them into regular clients, that is where <\/span><b>Cue <\/b><span style=\"font-weight: 400;\">and the power of<\/span><b> word-of-mouth marketing<\/b><span style=\"font-weight: 400;\"> come into play!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How \u201cThe Trustmaker\u201d Works<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The Trustmaker is an easy-to-use SaaS that helps turn both your paid and organic traffic into actual conversions using the power of social proof, word of mouth, and <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Fear_of_missing_out\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">FOMO-driven advertising<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When a potential customer visits your website, he or she is shown bubble-style notifications (or \u201cCues\u201d) containing information about your newly acquired clients\/users &#8211; most typically info on:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">how many new users have gotten on board within the last 7\/30 days<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">where the users are from<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">which action they performed<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">how many people are currently viewing this page, etc<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These Cues serve as a validation of the quality of your product and\/or service, therefore providing your potential customers with an added incentive to join your client base.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The following screenshots should give you an idea about what The Trustmaker does:\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Cue-Social-Proof-Tool-to-Boost-your-Conversion-Rates.png\"><img decoding=\"async\" class=\"aligncenter wp-image-719 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Cue-Social-Proof-Tool-to-Boost-your-Conversion-Rates.png\" alt=\"Cue Example Screenshot | Dibz \" width=\"1358\" height=\"720\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-719 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Cue-Social-Proof-Tool-to-Boost-your-Conversion-Rates.png\" alt=\"Cue Example Screenshot | Dibz \" width=\"1358\" height=\"720\" \/><\/noscript><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_1.png\"><img decoding=\"async\" class=\"aligncenter wp-image-720  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_1.png\" alt=\"Cue Example Screenshot | Dibz \" width=\"716\" height=\"380\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-720  lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_1.png\" alt=\"Cue Example Screenshot | Dibz \" width=\"716\" height=\"380\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_6.png\"><img decoding=\"async\" class=\"aligncenter wp-image-721  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_6.png\" alt=\"Cue Example Screenshot | Dibz\" width=\"680\" height=\"404\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-721  lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_6.png\" alt=\"Cue Example Screenshot | Dibz\" width=\"680\" height=\"404\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Our tool fetches data needed for creating Cue notifications from your <\/span><b>Intercom <\/b><span style=\"font-weight: 400;\">or your custom data source <\/span><span style=\"font-weight: 400;\">&#8211; depending on your niche &#8211; and uses this information to create these interactive notification bubbles that can help your brand build trust and validation around your product\/service through this display of freshly acquired leads, clients, and purchases.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are three types of The Trustmaker notifications:\u00a0<\/span><\/p>\n<ul>\n<li><b>Cue <span style=\"font-weight: 400;\">&#8211; displays individual, user-level information. For example:\u00a0<\/span><\/b><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">Megan from Detroit created an account 3 hours ago.<\/span><\/i><span style=\"font-weight: 400;\">\u00a0\u00a0<\/span><\/p>\n<ul>\n<li><b>Hot Cue <span style=\"font-weight: 400;\">&#8211; Displays the overall number of performed activities that took place within your website over the last 7 or 30 days. For example:\u00a0<\/span><\/b><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">47 people created the\u00a0Trustmaker account in the last 7 days.\u00a0<\/span><\/i><\/p>\n<ul>\n<li><b>Urgent Cue <span style=\"font-weight: 400;\">&#8211; Provides you a highly customizable type of\u00a0Trustmaker notification, allowing you to input any data, content or action you want. For example:\u00a0<\/span><\/b><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">57 people are currently viewing this page.\u00a0\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Regular Cues are shown to visitors more often than Hot and Urgent Cues. You have an option to choose the exact number of displayed regular Cues after which you want to trigger Hot or Urgent Cues. Finding that sweet-spot combination for these 3 notification types can help you come up with an optimal and highly potent\u00a0Trustmaker\u00a0strategy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your\u00a0Trustmaker can be further tweaked in terms of:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">info text they display<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">the shape and the position of the notification bubble<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">the granularity of user\u2019s data shown (privacy-wise)\u00a0<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/ewe.png\"><img decoding=\"async\" class=\"aligncenter wp-image-723 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/ewe.png\" alt=\"Cue Settings Example Screenshot | Dibz\" width=\"1181\" height=\"505\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-723 size-full lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/ewe.png\" alt=\"Cue Settings Example Screenshot | Dibz\" width=\"1181\" height=\"505\" \/><\/noscript><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Since The Trustmaker is highly customizable in terms of content and pop-up tactics, you have a lot of wiggle room to experiment, test and ultimately find the most effective strategy that best suits your overall goal.\u00a0<\/span><\/p>\n<p><b>Urgent Cue<\/b><span style=\"font-weight: 400;\">, for example, is a fully-customizable notification type that was created with the notion of <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Fear_of_missing_out\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">FOMO or &#8220;fear of missing out&#8221;<\/span><\/a><span style=\"font-weight: 400;\"> in mind. <\/span><b>Urgent Cues<\/b><span style=\"font-weight: 400;\">, combined with the right <\/span><b>Cue <\/b><span style=\"font-weight: 400;\">and <\/span><b>Hot Cue <\/b><span style=\"font-weight: 400;\">strategy, can do wonders for your social-proof-powered customer\/user acquisition process, therefore helping your brand build credibility and expanding your client base.\u00a0<\/span><\/p>\n<p><b>Friendly Tip: <\/b><span style=\"font-weight: 400;\">Urgent Cue is a highly potent device for newly-founded businesses that have just started their customer acquisition efforts and are yet to achieve their full potential via Cue-induced initial traction.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s an example of one of our Urgent Cues:<\/span><\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/image.png\"><img decoding=\"async\" class=\"aligncenter wp-image-724  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/image.png\" alt=\"Urgent Cue Example Screenshot | Dibz\" width=\"497\" height=\"255\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-724  lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/image.png\" alt=\"Urgent Cue Example Screenshot | Dibz\" width=\"497\" height=\"255\" \/><\/noscript><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">Client Testimonials<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Though <strong>The Trustmaker<\/strong>\u00a0is a fairly new social proof tool <\/span><a href=\"https:\/\/fourdots.com\/?utm_source=dibz.me&amp;utm_medium=referral&amp;utm_campaign=cueLaunch&amp;utm_content=text\" target=\"_blank\" rel=\"noopener noreferrer\"><b><span style=\"font-weight: 400;\">developed by the <\/span><\/b><\/a><b><a href=\"https:\/\/fourdots.com\/?utm_source=dibz.me&amp;utm_medium=referral&amp;utm_campaign=cueLaunch&amp;utm_content=text\" target=\"_blank\" rel=\"noopener noreferrer\">Four Dots<\/a><span style=\"font-weight: 400;\"> company<\/span><\/b><span style=\"font-weight: 400;\">, it already managed to build quite a substantial user base that continues to grow by the day, which is why we decided to reach out to some of them and ask politely for their opinion on how they like utilizing The Trustmaker thus far.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some of the testimonials:\u00a0<\/span><\/p>\n<p><b>Aaron Weller<\/b><span style=\"font-weight: 400;\">, owner at Lucid.com:\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cMy marketing team wasn\u2019t even aware we needed a tool like\u00a0Trustmaker. So far this simple software allowed us to improve our lead generation by circa 14%, which will definitely be projected onto our conversions. Looking forward to this month\u2019s reports.\u201d<\/span><\/i><\/p>\n<p><b>Simon Machuret<\/b><span style=\"font-weight: 400;\">, CEO:<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cTo me, Social Proof was one of those aspects of our niche that was never given the proper chance to shine. If running a SaaS product was NBA,\u00a0Trustmaker would be the best bench player this season.\u201d<\/span><\/i><\/p>\n<p><b>John Blaese<\/b><span style=\"font-weight: 400;\">, product analyst:\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cA freemium tool that can kick your conversion rates through the roof? Of course I gave it a try. I\u2019d be a fool not to.\u201d<\/span><\/i><\/p>\n<p><b>Karen Everett<\/b><span style=\"font-weight: 400;\">, data analyst:<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cTrustmaker truly IS the light at the end of a funnel.\u201d<\/span><\/i><\/p>\n<h2><span style=\"font-weight: 400;\">Wrapping Up\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of the greatest aspects of our user-friendly social proof tool is that it is tailored to serve both young businesses and startups that are have recently launching their new product and\/or service, but also well-established organizations that seek to further expand their already substantial client\/user base.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In case you are wondering just how affordable premium\u00a0Trustmaker is, here\u2019s our pricing snapshot:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_11.png\"><img decoding=\"async\" class=\"aligncenter wp-image-725 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_11.png\" alt=\"\" width=\"1156\" height=\"758\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-725 lazyload\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Screenshot_11.png\" alt=\"\" width=\"1156\" height=\"758\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/getcue.app\/?utm_source=dibz.me&amp;utm_medium=referral&amp;utm_campaign=cueLaunch&amp;utm_content=button\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-76 size-full lazyload\" title=\"Try Cue Now | Cue\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Dibz-Cue-button.png\" alt=\"Cue Social Proof Tool Free Trial | Cue\" width=\"230\" height=\"51\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-76 size-full lazyload\" title=\"Try Cue Now | Cue\" src=\"https:\/\/base.me\/insights\/wp-content\/uploads\/2020\/01\/Dibz-Cue-button.png\" alt=\"Cue Social Proof Tool Free Trial | Cue\" width=\"230\" height=\"51\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are a SaaS or E-Commerce business and you seek an effective yet affordable social proof tool that can help you ramp up your conversions, obviate ad campaign overhead costs, and build brand credibility &#8211; The Trustmaker is the tool for you &nbsp; The majority of SaaS and E-Commerce businesses &#8211; big or small,&hellip;&nbsp;<a href=\"https:\/\/base.me\/insights\/boost-conversion-rates-with-social-proof-tool-cue\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Boost Your Conversion Rates With \u2018The Trustmaker\u2019 &#8211; A Brand New Freemium Social Proof Tool<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":727,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[19],"tags":[74,75,76,77,78],"class_list":["post-718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-conversion-rate-optimization","tag-cue","tag-e-commerce","tag-saas","tag-social-proof-tool"],"_links":{"self":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts\/718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/comments?post=718"}],"version-history":[{"count":0,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/posts\/718\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/media\/727"}],"wp:attachment":[{"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/media?parent=718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/categories?post=718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/base.me\/insights\/wp-json\/wp\/v2\/tags?post=718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}