Everybody is getting huge amounts of spam emails with excel files packed with websites that are selling links. John Muller from Google is also getting those :)
The Internet truly can be a dark place, full of websites made for blackhat SEO.
As you can imagine, your clients won’t be happy to see their backlink on such pages, and neither will Google. These backlinks can negatively impact rankings and even lead to penalties. Needless to say, you risk losing clients and damaging your reputation if that happens.
As link builders usually get paid based on their performance, they sometimes tend to focus on quantity instead of quality. This means they will try to resort to not-so-great websites in order to deliver more links.
So how do you prevent this?
Base allows you to create a list of blacklisted domains. That way, you will directly prevent your link builders from adding those websites to the opportunities list.
Basically, you get a spammy excel list, copy-paste it to your blacklist and you and your clients are safe.
You will no longer have to pay link builders for reaching out to crappy or dangerous websites that won’t provide any value to your clients.
The longer your blacklist is, the less room there is for mistakes and low-quality backlinks.
Start my FREE planOur link management tool is both - easy on the eyes and easy to use. Check out our demo video to see just how user-friendly our link building tool is, how you can use its features to monitor backlinks, check link health and streamline your off-site SEO workflow.
“Our LB team grew from 4 to 10 link builders in one month, but with Base, we were able to both train them and overview their work seamlessly. As a result, new link builders, by simply using existing database, contacts and metrics, we’re able to create quality links literally on the first month.”
“Not only has my SEO team seen a giant jump in productivity, but we also figured out how to use Base for analytics purposes on outreach VAs. Now we can track the success rate and amount of work they do for each external VA and use this info to pivot outreach strategies easily.”
“Base allowed our link builders to claim LB opportunities or targets for specific clients, so other team members can’t contact the same website for the same client and create confusion, frustration, double work, and “link combat.” It literally saved me a ton of time on people problems management.”